An Apple a day keeps the Doctor away or you just cant get there.

An apple a day keeps the doctor away. And a check-in a day helps power a truck full of doctors bringing care to disadvantaged kids in need of checkups.

Mobile Medical Clinics

The mobile medical clinics are the result of Check-In for Checkups, generic cialis check a joint campaign between Clorox and The Children’s Health Fund. From June through December, cialis generic users are encouraged to go to the site and “check in” to simple, healthy behaviors like packing a nutritious lunch, walking to work or taking off their shoes when they get home.

For each checkin, Clorox will donate $0.10, up to $100,000 toward doctor’s office visits for children in need. That money will go to the Children’s Health Fund, which is aiming to provide half a million healthcare visits across the country.

If you’re stumped on what to do, the site offers a helpful scroll wheel of topics with tons of unique options. More headstrong users can write in their own pledges. Check-In for Checkups has also teamed with 10 social media activists, including Carlo Garcia and Bethenny Frankel, who have adopted their own healthy habits for the cause.
Marijuana Doctor Exam mobile trailer
Perhaps the best part of the campaign is Clorox’s marketing restraint. Best known for its disinfectant wipes and washes, many of the healthy habits include pledges to disinfect daily objects, carry wipes or kill germs around the house. Those pledges, while clearly geared toward Clorox products, don’t carry any specific branding and instead focus on the health benefits of disinfecting daily objects like your keyboard rather than trying to push product. It’s a nice example of putting cause over corporate.

The campaign is especially prescient given all the debate around healthcare in the U.S. What do you think of the campaign? Let us know in the comments.

More About: check.in, checkup, children’s health fund, clorox, doctor, health, non-profit, social good

2 thoughts on “An Apple a day keeps the Doctor away or you just cant get there.

  1. CHNM & Readers –

    I think it is great that Clorox isn’t pushing their brand name when teaching people about the basics of living healthfully.

    Bacteria are usually not a good thing to have around! When we eat sugar, white flour and excessive animal products our bodies become acidic – this FEEDS BAD BACTERIA IN OUR GUT!

    However, there are good bacteria as well as bad bacteria.

    Eating lots of veggies, fruits and healthy fats like coconut oil will help feed the good bacteria living in our intestine. Plus, coconut oil is a natural anti-bacterial, anti-fungal and anti-viral. If you’d like to learn more abut this topic please visit the following link: http://articles.mercola.com/sites/articles/archive/2010/10/22/coconut-oil-and-saturated-fats-can-make-you-healthy.aspx

    I am so happy to hear that all corporations aren’t just selling their products’ name to anyone and everyone they can…… It’s time to have compassion for sick people, and quit seeing them as dollar signs! I’m glad to hear that they are doing their part.

    Laura Lynn Graves, HNC

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